St Helens Council / CBRE

Complete Christmas Activation. Creative Workshops Programming. Independent Retail Curation. Street Food Trader Curation. Meanwhile Space Usage. Event Staff and Site Management.

Working with St Helens Council and CBRE to create an alternative, local-supporting Christmas experience in the heart of St Helens. Completely new geographic region for many stakeholders. Council emphasis on local partnerships. Deep dive into local, appropriate suppliers and relationship build / outreach.

  • Fast turnaround from green light to start date (4 weeks).

  • Curation of 4 activations per week (Thursday - Sunday) and rotating retail / food and beverage.

  • Encourage footfall to the Town Centre, supporting retailers and market traders.

  • Using Activations to Better Determine Future Permanent Usage for Space

  • 3000+ Attendees.

  • 50+ partners involved from the local community

  • 265 workshop bookings. 92% capacity. Bookable events as well as ‘walk-in’s and ‘always on’.

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What People Said

“It’s great to see something different – just what St Helens needs.”

“I enjoyed the time and the smile on my son’s face. I’d give the macaron workshop a 10/10.”

PROGRAMME SNAPSHOT

PROGRAMME SNAPSHOT

Terrazzo Coaster Workshop with Aura Living

Modern Calligraphy with The Creative Nib

Flower arranging with Florist Rookie

Macaron Decorating with The English Rose Bakery

Kids Tie-Dye Party with Buy By Bethan

‘Always On’ craft kits by Cotton Twist

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